Strategic Pillar #5

Improve international recruitment and admissions operations

• Restructure international admissions. International recruitment should be a central point of the institution and serve as a dedicated unit that focuses on attracting global talent.
• Increase global visibility and raise brand awareness. The next step for Rutgers–Camden is to work directly with the agencies identified through our international student recruitment partner, Shorelight.
• Enhance international admissions marketing development by creating a print and dynamic digital asset for promotion. Review of all email campaign content. Develop a separate communication track specific to international inquirers and applicants.
• Strengthen international partnerships with select U.S. secondary schools, community colleges, and foreign institutions (language centers, academies, universities).

Elevate and expand international academic collaboration

• Expand international student experiential learning opportunities at all levels.
• Encourage and incentivize international research opportunities for graduate and professional students.
• Monitor and document existing international partnerships and solid unit-level programs and expertise. Develop processes to track faculty-led international programs, research, relationships, and work-related travel.
• Offer faculty development opportunities specific to internationalization (e.g., workshops, informational sessions, funding to encourage internationalization activity, etc.).
• Provide campus-level support for international grant identification, proposal writing, logistics, and networking.

Strategically focus on select global regions and countries

• Target institutions within strategic regions to develop mutually beneficial partnerships.
• Utilize the expertise and relationships of Rutgers Global and Rutgers University–Camden faculty, staff, and administrators to seek opportunities for recruitment, research, civic engagement, and student/faculty exchanges in identified countries of interest.
• Participate in the U.S. Commercial Service (USCS) Virtual Education and EducationUSA fairs.

Promote international experiential learning opportunities

• Target international partners to develop experiential learning opportunities for students.
• Incentivize faculty to develop courses with short-term, international experiential learning opportunities for students.

Coordinate effort and investment

• Develop an internal organizational structure with the appropriate staffing and budgetary resources.